LinkedIn 101
At your premises I'll deliver a half day practical and interactive LinkedIn course for up to eight members of staff.
Course outline
10.00-10.15 Meet/greet and set-up
10.15-10.30 Discovery/Review
- Overview of current LinkedIn posture
- Confidence benchmarking
- Review of raw/live content
- Analysis of LinkedIn performance
10.30-11.00 LinkedIn Focus Point
Introduction to the platform
- Personal and business profiles
- Styles of LinkedIn posts
- Best practices for privacy and security
11.00-11.15 Comfort break
11.15-11.45 Content Strategy
- Overview of upcoming written content
- Overview of visual content
- Themes/events/days
11..45-12.15 Content creation
Creation and editing of real-life
LinkedIn content
12.15-12.30 Goal setting and action plan
An expert introduction to LinkedIn with a straight-forward guide to easy content creation that gets the results you want…
The team and I were really pleased with all the tips and tricks Esther shared.