This new campaign from Droga5 highlights the world of opportunity that LinkedIn can open up.
The story centres around the experience of a little girl at her parent’s laundromat that quickly transforms into a magical space where the clothes take on a life of their own. She tries on different outfits, each representing a different careers - from an adult-sized suit in one scene to an oversized lab coat in another - and each outfit exploring her potential. The concept was inspired by a real-life laundromat owned and operated by a family with a little boy who helps out on weekends.