A year ago, I was on holiday in Crete. I wasn't working. But I was thinking, the way you do when you're finally still enough to hear yourself. About the business owners I worked with every day. Brilliant people. Skilled, motivated, building somethin...

A client came to me with a LinkedIn profile that looked exactly like most business owners’ profiles. One Experience entry. Company name. A paragraph covering everything she did. Coaching, consulting, speaking, training, all under a single heading th...

When I asked the Supernova members to put their hand up if they had set up their LinkedIn Services section, fewer than half of them had. Of those who had, most had done it once and never looked at it again. That was the starting point of week three....

Most LinkedIn company pages haven't posted in over 60 days. The logo is fuzzy. The banner is the default grey square. The About section starts with "Founded in 2014." The CTA button is missing entirely. The owner can't work out why...

50.1% of your LinkedIn reach is decided before you hit post. I was lucky enough to hear Richard van der Blom speak at Uplift Live last year, and that stat is the one that stayed with me. Richard’s Algorithm Report is the real deal. He and his team a...

When I ran the first Supernova session on LinkedIn Settings and Privacy, I was not sure how much reaction to expect from a topic that dry. Within ten minutes, most members had found at least one setting that was actively working against them. Not s...

I used to have three emojis in my own LinkedIn headline. A rocket, a trophy, and a globe. I also called myself a "Business Growth Strategist," which sounds impressive but tells nobody anything useful about what I actually do. I have been reviewing L...

I am going to be honest with you.   LinkedIn changes constantly. The algorithm shifts. New features get rolled out and old ones disappear. What worked six months ago does not necessarily work now. And if you are a small business owner trying to use ...

Let me ask you something.   When was the last time you actually looked at your LinkedIn profile photo? Not glanced at it. Really looked at it and thought: does this still look like me?   Because here is the thing. Your headshot is doing mo...

If you have noticed your LinkedIn reach changing recently, there is a reason. LinkedIn has just announced a significant update to its feed algorithm, and it is one of the biggest shifts we have seen in how the platform decides what content gets show...

Something big happened recently that most business owners will have missed completely. LinkedIn published guidance on how to optimise your content so it gets picked up and cited by AI chatbots like ChatGPT, Google AI, and Perplexity. Why does this m...

Why Your Connections Are One of Your Greatest Business Assets By the end of February, a lot of my clients start reflecting on how they’ve been feeling in their business. Some say they’ve made progress. Some say they’re clearer. And many say somethin...

How to Make Your LinkedIn Profile Stand Out Without Posting 24/7 February is all about love. But if we’re being honest, for many small business owners LinkedIn feels less like a valued relationship and more like something they keep meaning to come b...

How to Reset Your Goals Without Burning Out The new year often comes with a lot of expectation. New year. Fresh start. Big plans. And yet, for many small business owners, January and February feel heavy rather than energising. Sales can be slower. M...

What the next year tells us about work, technology and being human 2026 is not about more change. It is about faster change, and how we respond to it. Summary: What this blog covers This post explores the big shifts shaping 2026, backed by data and ...