This week’s insight is about how we can use social media to generate leads. Mayra Pena from Liquid Web offers five ways to generate leads for our businesses on social media. The key takeaway for me from her article was clarity.
“You need clarity.
- Clarity on the exact clients and customers you want to attract
- Clarity on their biggest pain points
- Clarity on what they want to achieve
- Clarity on what social media sites they spend their time on'”
Are you clear on how you help your customers and how you can solve their problems?
Please get in touch if I can help you with your strategy.