One of my favourite role models is Iris Apfel.  Now 97 years old, she’s still a model, she calls herself a geriatric starlet, an award-winning business owner and an interior designer.   Iris has an eclectic sense of style and her bold, bright fashion sense mean she is not easily forgotten.  She is hardworking and wise!  You can read her 10 life lessons here.

Her quote that makes me reflect on how we use social media in our businesses is this one: you have to be interested. If you’re not interested, you can’t be interesting.

Social media is a two-way street, not a one way broadcasting medium.  If we aren’t interested in others, how can we begin to expect them to be interested in us?  I was brought up to believe that it is better to give than to receive and the rule of reciprocity is alive and well on social media.  This is a great article on sharing the love on social platforms.

What do you think? Let me know in the comments!